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Month: March 2019

DFO will contribute more than $1.5 million to youth sports in Ontario

March 2019 Dairy Farmers of Ontario has been a proud sponsor of amateur sports in Ontario for many years now. And fortunately, for those young athletes living in Canada’s second-largest province, DFO extended that commitment to funding last year when they inked a 3-year deal with the Ottawa Senators and MLSE (Maple Leaf Sports & Entertainment Group). The partnership agreement – which will see DFO, Ottawa Senators and MLSE (Toronto Maple Leafs, Toronto Raptors, Toronto FC and Toronto Argonauts) combining forces to increase youth access to sports – will be funded by Dairy Farmers of Ontario at a cost of…

Senators coach says, “Milk is an essential drink for hockey players”

Chris Schwarz is the Strength and Conditioning Coach for the Ottawa Senators, and he likes to get to young athletes early. Why? Because he’s passionate about instilling ‘the fundamentals’ of sport, training, and the importance of play.  Whether we are destined to be an elite athlete or simply want to enjoy a full life, Chris teaches  that multi-sport learning is crucial not only to health and wellness, but to excellence in our sport of choice. He notes that the trend toward focused, single-sport training has had the side effect of diminishing young athletes’ potential.  He observes that society has shifted direction at…

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